John Kotter on rethinking

Today any company that isn’t rethinking its direction at least every few years...

…as well as constantly adjusting to changing contexts-and then quickly making significant operational changes is putting itself at risk.
But, as any number of business leaders can attest, the tension between needing to stay ahead of increasingly fierce competition and needing to deliver this year’s results can be overwhelming.

Generative.

Human.

Futures.